Shoaib Ibrahim and Dipika Kakar, who were recently vacationing in Kashmir with their son Ruhaan and cousin Rehaan, have come under fire for promoting their vlog while updating fans about their safety in the wake of the tragic terror attack in Pahalgam, Jammu and Kashmir. Netizens expressed their disappointment on social media, criticising Shoaib Ibrahim and Dipika for prioritising vlog promotions instead of showing empathy for the victims of the Pahalgam terror attack.
The Sasural Simar Ka duo, who were on a family trip in Kashmir, posted an Instagram story after the terror attack, reassuring fans who were worried about their well-being. Shoaib posted on his Instagram account, "Hi guys, U all have been concerned for our well-being… Hum sab safe hain theek hain, aaj hi morning me we left Kashmir...New vlog coming soon”.
(Hi guys, you all have been concerned for our well-being… We are all safe and fine. We left Kashmir just this morning... New vlog coming soon.)
Shoaib's post did not go down well with netizens who slammed the duo for being insensitive and called them "tone-deaf" and "insensitive”.
“He is still talking about vlog coming soon is he mad or what,” wrote one Reddit user, while another added, “Marketing at a time like this is just sickening. Totally out of touch”.
One comment read, “People have died and he put up a story saying new vlog is coming???”, with one mentioning, “He is so shameless he would vlog that also”.
A user wrote, “I started reading, i was like he didn't say anything offensive then f****r just plugged his vlog damn”. Another fan exclaimed, “VLOG WHAAAT”.
Blasting the couple, a user wrote, "Why are they being such insensitive a**holes."
In their latest Instagram post, one user wrote, “All you could say was “Yes, we’re safe, new vlog coming soon”? Not a single word for the victims. No mention. No empathy. No respect. Just self-promotion. This is the problem with influencers today—more worried about their “aesthetic reels” than the reality around them.”
Another commented, “Shame on you @shoaib2087 When the whole country is crying, praying for them, and you’re saying ‘new vlog is coming soon’ you should be ashamed of yourself, not just as an Indian, but at least as a human being.”
The couple, who run YouTube channels, have been sharing several photos and videos from their Kashmir trip since last one week.
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The Sasural Simar Ka duo, who were on a family trip in Kashmir, posted an Instagram story after the terror attack, reassuring fans who were worried about their well-being. Shoaib posted on his Instagram account, "Hi guys, U all have been concerned for our well-being… Hum sab safe hain theek hain, aaj hi morning me we left Kashmir...New vlog coming soon”.
(Hi guys, you all have been concerned for our well-being… We are all safe and fine. We left Kashmir just this morning... New vlog coming soon.)
Shoaib's post did not go down well with netizens who slammed the duo for being insensitive and called them "tone-deaf" and "insensitive”.
“He is still talking about vlog coming soon is he mad or what,” wrote one Reddit user, while another added, “Marketing at a time like this is just sickening. Totally out of touch”.
One comment read, “People have died and he put up a story saying new vlog is coming???”, with one mentioning, “He is so shameless he would vlog that also”.
A user wrote, “I started reading, i was like he didn't say anything offensive then f****r just plugged his vlog damn”. Another fan exclaimed, “VLOG WHAAAT”.
Blasting the couple, a user wrote, "Why are they being such insensitive a**holes."
In their latest Instagram post, one user wrote, “All you could say was “Yes, we’re safe, new vlog coming soon”? Not a single word for the victims. No mention. No empathy. No respect. Just self-promotion. This is the problem with influencers today—more worried about their “aesthetic reels” than the reality around them.”
Another commented, “Shame on you @shoaib2087 When the whole country is crying, praying for them, and you’re saying ‘new vlog is coming soon’ you should be ashamed of yourself, not just as an Indian, but at least as a human being.”
The couple, who run YouTube channels, have been sharing several photos and videos from their Kashmir trip since last one week.
Video
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